Sony Alpha 7R IV Mirrorless Camera:

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Product Video:

Camera Features: 

Reaching the peak of resolution: 61.0MP12 full-frame CMOS sensor
Sony’s newly developed 35mm full-frame back-illuminated CMOS sensor with 61.0 megapixels12 enables the full-frame mirrorless α7R IV to attain expressive prowess once expected only in conventional medium-format cameras. Thanks to this mirrorless design, the absence of mechanical mirror shock can maximise resolution without a negative effect on image quality. The α7R IV realises the level of image quality that surpasses the expectation for conventional full-frame cameras especially in the low- to mid-sensitivity range. Sony’s proprietary technology achieves superb high resolution while assuring low noise and high sensitivity.

Enhanced image processing engine makes the most of CMOS sensor
To match the excellence of the new image sensor, a high-speed BIONZ X image processing engine is also further enhanced to faithfully reproduce details and reduce noise significantly. Noise that tends to occur due to heightened pixel count is minimised for high image quality, especially in the standard ISO sensitivity range up to ISO 32000. 13 Wide 15-stop dynamic range14 at low ISO sensitivity (for stills) delivers smoother reproduction of gradations from shadow to highlight. Moreover, the α7R IV’s inherited colour reproduction in still pictures — acclaimed in the latest α series — captures skin colour in portraits and vivid colour of flowers for natural α7R IV depiction.

Features maximising superb 61.0MP12 resolution
The α7R IV’s extremely high image 61.0-megapixel resolution performance is maximised by other α7R IV advantages, one of which is 5-axis optical in-body image stabilisation with optimised algorithms to achieve up to a 5.5-stop15 shutter speed advantage. Another outstanding feature is the electronic shutter allowing silent, vibration-free shooting. Additionally, the α7R IV incorporates an internal damper structure to absorb the impact of shutter motion for a minimum of shutter vibration. Many features in the α7R IV serve for realising sharply resolved imaging.

5.76-million-dot UXGA OLED Tru-Finder
Newly featured in the α7R IV, this 5.76-million-dot electronic viewfinder provides high-precision, high-brightness, and high-contrast visibility, reproducing fine detail with 1.6 times higher resolution than α7R III. “High Display Quality” mode draws on the effective 61.0MP (approx.) image sensor to suppress moiré and jaggies for highly precise and natural images on viewfinder; 120/100fps18 of “High” finder frame rate mode shows smoother motion, so it’s simpler to trace moving subjects. Fluorine coating makes it easier to remove dirt or a fingerprint from the lens, for more comfortable viewing in inclement weather and better concentration on shooting. [1] Ultra-XGA OLED Tru-Finder [2] Quad-VGA OLED Tru-Finder

Wide, fast, and steadfast AF evolution
Thanks to increased coverage and density of AF points and enhanced algorithm for tracking moving subjects, overall AF performance has evolved to provide steadfast, accurate tracking of complex subject motion and speed changes. The α7R IV’s Fast Hybrid AF system combines high-speed, highly trackable phase-detection and high-precision contrast-detection autofocusing, even for shooting venues as dimly lit as EV-319. 567-point phase-detection AF and 425-point contrast-detection AF provide wider image area coverage20 of 99.7% height and 74.0% width. In addition, this remarkable AF system provides as rapid response as α7R III, despite mass data handling due to the extremely high-resolution CMOS sensor, even in dim shooting venues.

14-bit RAW output for natural gradations
The α7R IV supports compressed and uncompressed 14-bit RAW output for smoother, more natural gradations that contribute to higher overall image quality. Taking advantage of even higher 16-bit processing in the imaging engine, front-end LSI and the enhanced BIONZ X image processor make 14-bit RAW16 output available even when shooting in silent or continuous mode17. [1] Image sensor [2] The latest high-speed front-end LSI [3] 16-bit image processing

Up to 68 images in continuous shooting
Professional photographers need to achieve consistent shooting without interruption. With 1.5x greater buffer memory, system speed, and UHS-II support, the α7R IV can capture up to approx. 68 images22 in a continuous burst at 10fps23. With APS-C shooting mode, approximately three times more photos can be shot than with full-frame shooting mode. Fn menu/menu display access, setting changes, and review playback can occur during data writing. A countdown of the number of still images remaining to be written to memory is on display during playback.

Anti-flicker shooting 24
Flicker from fluorescent and other artificial lighting is automatically detected and shutter action is timed to minimise the effect of flicker on still images. This suppresses exposure and colour anomalies at the top and bottom of images shot at high shutter speeds, as well as exposure and colour inconsistency between continuous shots, so you can take images indoors with more confidence.

Real-time Eye AF now for movie shooting
Real-time Eye AF newly supports movie shooting by detecting the subject’s eyes and continuing to track one eye. As the α7R IV keeps that eye in precise focus, you can concentrate on composition.


Touch Tracking for persistent focus on your subject
When shooting movies, touch a subject on the LCD monitor. The α7R IV begins focusing and following with Touch Tracking. If the α7R IV spots a human eye, Real-time Eye AF activates and tracks it, too.

Digital audio interface for clear sound recording
Digital audio interface enhances Multi Interface Shoe (MI Shoe). Use new ECM-B1M Shotgun Microphone or new XLR Adaptor Kit to record high-quality sound with minimised deterioration.

Exceptional high-speed 10fps burst shooting with AF/AE tracking
Despite high resolution of 61.0MP12, an ingenious algorithm enables efficient processing for high-speed continuous shooting of up to 10fps21 with AF/AE tracking through a mechanical shutter. It is also possible to shoot continuously at up to 8fps in live-view mode, with minimal display time lag for capturing fast-moving subjects. After a full-frame image is cropped down to APS-C size or if APS-C shooting mode is chosen, you can still get 26.2MP high-resolution images. This is a great advantage for wild animal photographers who rely on cropping after capturing images of quickly moving animals/birds afar.

Enhanced Real-time Eye AF (human eye) delivers more successful portraiture
Real-time Eye AF works in tandem with Real-time Tracking technology, based on the latest evolutionary advances in artificial intelligence, for highly efficient portrait shooting. This progressive system detects and processes face and eye data in real time, and stays locked onto the eye of the subject with unprecedented precision. When “Face/Eye Priority in AF” is ON, Eye AF (AF-C/AF-S/AF-A mode) can be activated not only through a custom key assignment, but also by half-pressing the shutter button or pressing the AF-ON button. This function now allows you to choose a particular eye — left or right, in advance or during shooting. Real-time Eye AF supports movie shooting in addition to stills.

Some More Product Features: 

• 61MP Full-Frame Exmor R BSI CMOS Sensor
• BIONZ X Image Processor & Front-End LSI 
• 567-Point Phase-Detection AF System
• UHD 4K30p Video with HLG & S-Log3 Gammas
• 5.76m-Dot Tru-Finder OLED EVF
• 3.0" 1.44m-Dot Tilting Touchscreen LCD
• Up to 10 fps Shooting, ISO 100-32000
• 5-Axis SteadyShot INSIDE Stabilization
• 240MP Pixel Shift Multi Shooting
• Bluetooth & Wi-Fi, Dual UHS-II SD Slots

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